Ulster Wool Ambassadors

The Ulster Wool Ambassador programme is a new initiative that was launched in April.

Two personalities with a passion for the industry were identified, the key focus of the role is being an advocate for the organisation and fibre and promoting Ulster Wool’s role and values to a wider audience.

Claudy-based Jack Robinson and Strabane’s Tom Perry have taken on the mantle and are two young farmers and shearers with a great deal of experience under their belts. Jack keeps roughly 700 sheep and has a shearing run covering around 30,000 sheep. He has won the Northern Ireland national shearing title 10 times and made two world individual machine shearing finals.

First introduced to shearing at an Ulster Wool shearing course at age 17, Tom returned to refresher courses and progressed as far as a gold seal when he was 23. He spent his twenties and early thirties travelling to the southern hemisphere progressing his career.  Tom is an Ulster Wool instructor and was also successful in achieving the 9-hour Irish Lamb Shearing record in 2023.

On top of helping to promote Ulster Wool across its different media platforms, the ambassadors will also gain useful insight into the governance of the organisation and what goes into marketing its members’ wool.

You can find out more about our ambassadors by visiting: https://www.ulsterwool.com/ambassadors, also keep an eye on our social media for recent updates.